Old Navy appreciates you – and your booty.

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To complement Old Navy’s national television advertising, we created a web series that complimented people’s butts. All in the name off promoting denim we drove more than 4MM views in less than a month.  

Old Navy – Booty Appreciation Patrol “Look Good. Feel Good.”

Old Navy – Booty Appreciation Patrol “Just Say Booty”

Old Navy – Booty Appreciation Patrol “They Saved”

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